Bec Brideson

Founder - Venus

Agency head and gender intelligence expert Bec Brideson shows and teaches businesses how to leverage overlooked growth opportunities with the $28T female consumer. After becoming the youngest female Creative Director in Aussie ad-land, Bec has spent her career leading big brands like Virgin, AFL and Holden by connecting gender with a business’ bottom line. She has just released her first book Blind Spots on how to better connect with the fast-rising global female market.